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The Product-to-Exit Playbook: Building, Selling, and Advising Tech Companies with Jamie Graves


Jamie Graves, a technology leader and entrepreneur with over 15 years of experience, shares his journey from founding ZoneFox to his current role as an advisor and consultant in the tech industry. With a strong background in cybersecurity and AI, Jamie offers valuable insights on product management, leadership, and the evolving landscape of technology.

Key topics covered:

  • The evolution of AI in B2B environments

  • Product management challenges and best practices

  • Lessons learned from founding and selling a tech startup

  • Transitioning to advisory and board roles

  • The impact of AI on cybersecurity

Episode Highlights:  [00:58] Jamie's background and recent experiences in various tech sectors 

[03:21] Key lessons learned from developing ZoneFox 

[05:47] The importance of documentation and preparation when selling a company 

[08:47] Strategies for achieving product-market fit 

[12:24] The role of AI in augmenting human capabilities in cybersecurity 

[16:46] Challenges in translating technical capabilities into business value 

[21:41] The evolution of product management roles as companies scale 

[25:54] Exciting applications of AI in cybersecurity

[32:18] Advice for CEOs and leaders preparing for company exits 

[37:12] Transitioning to advisory and non-executive roles 

[41:37] Leveraging board expertise and improving communication

[48:09] The potential impact of AI on board roles and decision-making 

[54:53] Tips for managing a portfolio career and staying current in tech


In this conversation, Jamie Graves shares his extensive experience as a tech entrepreneur and product leader, offering a comprehensive look at the journey from startup founder to seasoned advisor. Drawing from his background in cybersecurity and AI, Jamie provides practical strategies for developing innovative products, achieving market fit, and successfully navigating company exits. His unique perspective, shaped by founding ZoneFox and his subsequent roles in larger corporations and as an advisor, adds depth to the discussion on the evolving tech landscape.


The episode goes beyond traditional product development approaches, examining the often-overlooked aspects of translating technical capabilities into business value and the importance of effective communication with boards and investors. Jamie's insights on adapting product strategies as companies scale are particularly valuable. The conversation also tackles pressing issues in the current tech world, including the integration of AI in cybersecurity, the challenges of staying relevant in a rapidly changing industry, and the potential of emerging technologies to transform business operations. Tech leaders and aspiring entrepreneurs will find actionable advice on building successful products, managing company growth, and transitioning into advisory roles, as well as preparing for future industry shifts in AI and cybersecurity.


About Jamie Graves 

Jamie Graves is a technology leader and entrepreneur with over 15 years of experience bringing cutting-edge products to market. He founded ZoneFox, an award-winning AI product and cybersecurity company that was acquired by Fortinet in 2018. Jamie has extensive experience in all stages of starting, building, growing, and selling technology businesses.


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